The initial inspiration for a skincare line for older men stemmed from my own struggles with aging skin. However, the formulas I developed to address the challenges of white male mature skin, specifically in terms of tone, texture, and elasticity, proved just as effective for establishing skin health in a much younger audience, controlling sebum production, polishing, and hydrating. Additionally, none of the analyses addressed age, gender, or specific ethnic background. The expert doctors consulted report that these exceptional components help retain the skin barrier, provide nourishment, and benefit young and old, cis, trans, and non-binary, pale to dark, and everything in between. Some of the ingredients have been used for thousands of years, while others were selected because cutting-edge research has demonstrated their efficacy in sustaining healthy-looking skin. I aspire to bring you the best.